Effective Meta Description
Create a captivating description using compelling words that are
professional yet easy to read and that make readers curious to learn
Use important keywords early and no more than three times. In many
cases, once is best, or twice at most.
Solve problems (from monetary, time, or other standpoint).
Effective Meta Keyword
Use only main keywords, different variations of those keywords,
Keywords have to be used throughout the web page.
To use or not to use comma, with most of the search engines, it
does not matter.
When comma is used, it tells the keyword (phrase) is important,
but also preventing the search engine from putting together other
keyword combinations and determining other keywords (phrases) on its
own. Another reason not to use comma is to avoid using the same keyword
over and over again, which can be interpreted as “keyword stuffing”.
Meta Tag Optimization Services